Top 40 Seo Myths You Should Know About: P-4

Myth #16: The .edu and .gov Backlinks Are the Best

It is true that most .edu and .gov sites are well ranked and have a high authority, because typically they are official sites that are well maintained and contain no spam. However, if you have a backlink from one of these sites, it will only be as good as the authority that site has. You gain nothing by the fact that it is an educational or government site. Having a backlink on an obscure .edu site will not help you any more than posting it on an obscure blog.

Myth #17: SEO is Based on The Quantity of Links a Site Has

Believing that the success of a SEO campaign is based on having as many backlinks as possible is misunderstanding how ranking works. Any ranking algorithm, whether it is Google's, Bing's, Facebook's, etc. will rank sites based on many different factors. 

To do successful SEO, you have to address all of these factors, and having a lot of links is just one small piece of the puzzle. Also, each link has its own quality value. Often, a single link from a popular news site talking about your product will be much more valuable than spamming hundreds of links to unknown blog sites.

Myth #18: Backlinks are More Important Than Content

SEO usually costs time and money, and as such it is unrealistic to think you can do everything possible in every facet of online marketing. So often you have to make choices, and some may be tempted to focus on link building instead of content. 

However, the goal of SEO is to bring good traffic to your site. Quality is very important, not just quantity. Not having good content means your site has no value to anyone, and as such it will quickly lose any benefit that the extra links gave you. In fact, the most useful backlinks are usually not those you have direct access to. 

They are reviews from celebrities in your niche, news sites, and anyone who already is an authority talking about your product. By having good content, those links can actually come by themselves, simply through PR or word of mouth. 

But a bunch of backlinks on low authority blogs will not help you much at all, and the ranking you may get from them will not last long as those sites clean up those links. Instead, focus on your audience and try to know who you are writing for. By producing good content you are helping your site more over the long run.

Myth #19: Paid Links Will Get You Banned From Google

There are a number of ways to get links and some include some type of payment. Not all paid links are bad. It depends on how that payment occurs. For example, many sites, including Google, offer advertising services. 

You can buy an ad on Adwords, you could go to another ad network, and many sites offer their own ad services. While some of them will not give you any ranking, others might, and those are completely legitimate. 

Paying a site that focuses on your niche to have a link in a strategic location will likely not get you banned. However, you have to remember that there are methods that will. Buying low quality links in bulk is one of the best ways to get your site removed from Google's index.

Myth #20: Good Content is All You Need

Just like building an army of links will not help you keep traffic for very long, having good content and nothing else is also not enough. Most people agree that good content is the cornerstone of having a successful site. By having engaging, useful posts for your visitors, you can ensure that they will want to visit your site and stay there for a long time. 

However, simply building it does not make it known. Even a very good site has to do some SEO in order to bring traffic. Branding is incredibly important for any site and getting your brand out there through SEO is the only way you will get those eyes onto that content. 

Your articles and posts have to be paired with good incoming signals, and that includes doing a lot of the typical SEO methods which can get you ranked in search engines so that people can find your content.

Don't forget: - Seo-Myths-p1 |  Seo-Myths-p2 | Seo-Myths-p3 | Seo-Myths-p4 | Seo-Myths-p5 | Seo-Myths-p6 | Seo-Myths-p7 | Seo-Myths-p8

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